AI Insights · Timothy · April 2023
Top 5 Theme Parks Apps Performance in Belgium in Q1 2023
Explore the performance of the top 5 theme park apps in Belgium during Q1 2023, focusing on downloads, revenue, and active user trends.
During the first quarter of 2023, the top 5 theme park apps in Belgium showcased varying trends in weekly downloads, revenue, and active users. This data, provided by Sensor Tower, offers valuable insights into their performance on a unified platform.
Disneyland® Paris saw a peak in weekly downloads at the beginning of January with approximately 4.5K downloads. The lowest point occurred mid-February with just over 2.1K downloads. Weekly active users also fluctuated, starting from around 6.1K at the end of December and peaking at 7.9K in early January, before gradually declining to around 5.2K by the end of March.
Phantasialand experienced a significant drop in weekly downloads in early January, reaching as low as 377. However, there was a notable increase towards the end of March, with downloads spiking to 541. Active users mirrored this trend, starting at 1.8K in late December, decreasing to 267 by mid-February, and then rising again to 623 by the end of March.
Europa-Park & Rulantica had the lowest weekly downloads among the top 5 apps, with a minimum of 60 in late January. However, the app saw a steady rise towards the end of the quarter, peaking at 371 downloads in the last week of March. Active users followed a similar upward trajectory, starting at 335 in late December and reaching 311 by the end of March.
My Disney Experience experienced relatively stable weekly downloads, ranging from 92 to 135 throughout the quarter. The app's revenue saw a significant spike in mid-February, reaching $181, before stabilizing at around $2 per week for the rest of the quarter. Weekly active users remained consistent, averaging around 230 throughout the quarter.
Universal Orlando Resort had the lowest weekly downloads among the top 5 apps, with a minimum of 42 in mid-March. However, the app saw a steady rise towards the end of the quarter, peaking at 85 downloads in the last week of March. Active users followed a similar upward trajectory, starting at 180 in late December and reaching 224 by the end of March.
For more detailed insights and data, visit Sensor Tower.
